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Posts Tagged ‘irony’

With London Fashion Week in all the papers last week, it reminded me of these photos I took a few weeks ago in Oxford Street. I passed a shop called Forever 21, and saw these two sleeveless T-shirts, with religious themes blazoned across them, but without any explanation.

What’s going on here? Is it just kitsch – like the pink glitter statues of the Sacred Heart in Paperchase? Is it some kind of irony? Is it a political statement – the meaning of which is lost on me? Is it a non-ironic outreach to Christian believers, recognising that there is a vast and largely untapped market here (probably not)? Is it a Banksy-style stunt by a radical Christian group that snuck past the CCTV and re-dressed the manequins before anyone could notice (apart from me)? Does it mean anything that the cross in the second picture is upside down?

Do comment below, especially if you know something I don’t know about this peculiar campaign. – or if you have one of the T-shirts yourself.

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I’m in a crisis of self-doubt. After writing about Tate Modern’s ‘How to work better‘ poster yesterday, displayed in the staff entrance to the gallery, Fr Martin Boland wrote: “Are you sure it wasn’t a piece of verbal art?”

Have I been duped? Am I naive? I took this at face value, as a kindly encouragement to common courtesy, or as a not-too-subtle warning from management to put the customer first. Either way, I enjoyed its practical wisdom and aphoristic concision. But perhaps it is a piece of irony or satire? A work of art that seeks to deconstruct or simply mock the shallow, complacent yearnings of the self-help books I love so much? A source of mirth rather than enlightenment?

Help! I need someone from the staff at Tate Modern to post an answer in the comments below and put me out of my misery or condemn me to further introspection.

 

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