The true spread of people’s blogging motivations is represented more accurately, it seems to me, in this table from jeffbullas than in the Technocrati survey I mentioned yesterday – even though it is based on his own poll of only 492 people.
The top 5 in ranking order are.
- Passion
- Share with others
- Business
- Self expression
- Put forward new ideas
Not surprisingly the number one reason is “passion” for their topic. In fact of all the top bloggers I know that I have reviewed and researched, this would have to be the number one reason for posting every day year after year.
Here is the full table. I like the fact that nine people are honest enough to say they blog not to change the world, but to pass the time!
This is another interesting insight into the world of blogging, Father Stephen. I agree with your statement in the first paragraph. It would be intersting to know if any of the respondants, if they were able to, ticked more than one box. For example, might they be involved in blogging in order to share with others their passion for their business and propose new ideas with a view to making money. I would have thought that, with such a relatively small number of respondants, this would be possible even if it involved a more time consuming (interview) type of research. Nonetheless, the results would be interesting.
If for business is 12.8% and making money is only 3.3% then my hunch is that lots of business are either not successfully blogging or are doing business just for the love of it. :O) Thats nice.
Nice to see that self expression, sharing and passion are more important reasons, but truly most must be doing it because they like it (even if it is a secondary reason) other wise else surely they wouldn’t!